Client Result

CDD on Novel Handheld Diagnostic Device Manufacturer

Project Overview

A global healthcare investment firm wanted to perform a commercial due diligence (CDD) prior to investment in a company producing a novel handheld diagnostic.

DeciBio Approach

Secondary Research

  • Analyzed competitive landscape, including technical strengths, and shortcomings of existing diagnostic offerings
  • Identified M&A, investment, and cash flow comparable benchmarks for valuation triangulation (DCF, company comparison, and funding)

Primary Research

  • Conducted 35 in-depth stakeholder interviews with clinical and technology experts to assess pain points, key users, and adoption nuances of the product across >10 primary clinical settings where this technology is applied
  • Identified relevant stakeholder advocates to engage for adoption
  • Tested pricing sensitivities and willingness to pay for key product features to model product adoption across multiple price points 

Quantitative Analysis

  • Calculated current / projected target company valuation, including a sensitivity analysis key assumptions
  • Projected revenues by key customer segment to 2027 and model parallel expenses including R&D costs, manufacturing COGS, and workforce expansion

At a glance
Stakeholder Interviews
Market Model Segmentations
Valuation Methods Applied & Triangulated

Key takeaways from DeciBio’s presentation to the client team included:

  • Developed consensus with target company management projections to demonstrate profitability and rapid growth within 5 years post launch
  • Global investment firm decided to invest >$200M in follow-on funding; target company is thriving and clinically present

3 weeks

Geographic Scope



Financial Services


Voice-Of-Customer Research

Product Performance and Specification Mapping

KOL Identification

Pricing Strategy

Revenue Projection

Addressable Market Sizing

Due Diligence

Novel Technology Commercialization

Related Client Results

Precision Medicine is evolving at a rapid pace

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