Client Result

Early Cancer Detection Competitor Landscape Monitoring

Project Overview

A top diagnostics player wanted to monitor the commercial, clinical, research, and corporate activities in the public domain for three of the key players in the cancer early detection market.

DeciBio Approach

Secondary Research

  • Identified, reviewed, and aggregated press releases, clinical trial listings, conference presentations, research publications and regulatory / payor developments; extracted key information
  • Assessed trends in hiring / personnel from LinkedIn, including segmentation by function / department, and analysis of key new hires / departures
At a glance
2
Years spanned
8
Reports delivered
3
Market players monitored
Outcomes

Over the course of two years, DeciBio delivered quarterly reports summarizing public competitor activity and synthesis of the implications for the client. Report content included:

  • In-depth competitor profiles tracking key events and press releases
  • Summaries of competitor research and clinical activity
  • Summary of other relevant landscape development activities, including activity from emerging companies
  • Implications of these developments for the client and their competitive positioning
Timeline

2 years

Geographic Scope

Global

Industry

Clinical Diagnostics

capabilities

Competitive Analysis

Related Client Results

Precision Medicine is evolving at a rapid pace

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