Pre-due diligence research on a potential acquisition target
Research Tools
30
7
4
Competitive Analysis
Objective
A multi-billion dollar life science company needed pre diligence on a potential acquisition target
Our Approach
Secondary Research
- Conducted comprehensive analysis of company portfolio and competitive landscape
- Identified core competencies, key customers, and use cases of key products and service
Primary Research
- Conducted telephone interviews with researchers, and technology KOLs to gather insights on market dynamics including: value proposition, competitive differentiation, positioning and sustainability of advantage
Quantitative Analysis
- Built two comprehensive market models
- Sizing direct (3) and adjacent (2) markets
- Projecting target growth potential
Outcome
Potential target identified as having clear value proposition and a sustainable advantage (3+ years) for a sub-segment of the market with a $100M+ revenue potential
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