Secondary Research

• Performed a market landscape assessment to identify high-growth, high-margin segments within the life sciences research tools market in which to invest
• Reviewed and pressure-tested company memoranda and financial documents of multiple potential targets against market benchmarks and competitors
• Analyzed hundreds of publications and clinical trials to assess the relative utilization and applications of various research tools 

‍Primary Research

• Identified and interviewed >100 customers in academia, diagnostics, and biopharma industries to gauge awareness, utilization, and perception of target companies, their products, and their competitors
• Assessed market and segment drivers, moderators, and trends, and how these impacted the competitiveness of the target companies
• Elucidated the distinct value proposition and positioning of target companies within their markets

Quantitative Analysis

• Developed custom market models to forecast the size and growth of key market segments
• Developed detailed near-mid and long-term revenue and market share forecasts for key targets
• Evaluated various market and competitive scenarios that could impact target company revenues and profitability

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